Four generations of Froggatts. One farm.
We have farmed Wade Lane Farm for four generations, since 1923. We started producing cold-pressed rapeseed oil in 2007. And when we decided to make crisps, we did it the only way that made sense to us — using our own home-grown ingredients and hand cooking to make great quality crisps.
That stubbornness turned out to be a superpower: Great Taste awards, BBC One Show coverage, Happerley Gold provenance verification, and a unique claim of provenance — only Just Crisps are fried in award-winning cold-pressed rapeseed oil.
Shop the rangeSingle estate · 100% delicious · Hand cooked
Sustainable by nature.
Wade Lane Farm
Low food miles
We grow as much as sustainably possible on the farm and practice local sourcing.
Green power
Solar electricity generated on the farm; waste cooking oil recycled as biofuel.
Closed loop, low waste
A zero-waste range. Rapeseed meal and crisp waste is used as cattle feed, whose manure fertilises the fields.
Stewards of the land
Bee-friendly farming, enhancing natural habitats and sustainable irrigation.
From plough to packet
A short film from the farm — no studio, no stand-ins, just us doing what we do.
Field to fryer
Take a tour around the farm and watch our award-winning crisps being made.
One farm — two home-grown ingredients.
Potatoes Growing On Wade Lane Farm
Specialty potatoes
Our sand over gravel land is perfect for crisping potatoes grown for flavour — perfect for thick cut, golden and properly crunchy crisps.
Cold-pressed rapeseed oil.
100% British — grown and pressed on our farm.
A natural oil, perfect for frying.
Rapeseed In Bloom
Working in perfect harmony to create the ultimate British crisps.
Taste the farm for yourself
Our most-loved flavours — hand-cooked and sent straight from Wade Lane Farm.
Stock Just Crisps
Calling all farm shops, delis, food halls, food service outlets around the world – if you are interested, find out more below.
Trade & wholesaleWhat our customers say
Excellent product, local ingredients — we really like these crisps.
Great flavour and quick delivery. I have an intolerance to sunflower oil, so these are the perfect alternative!
Excellent crisps, fantastic service — will be reordering.
We love them — good price, and all made with local produce near a farm to me.
Just Crisps are an excellent find. They taste of potato! We’ll definitely order again.
Great to still be able to buy crisps without the dreaded salt!
Usually the salt-free crisps are good, but this particular batch is very good.